Building Lists with Pocus Enriched Data

Building Company Lists

Leverage New Enrichment Columns

Dive deeper into your existing book of business with new enrichment columns that provide richer insights into your accounts. These fields include:

• Tech stack data
• Job posting data
• Month-over-month employee growth counts by department
• Employee size by department

For more details on these fields, see the new enrichment documentation.

Discover Net New Companies

Expand beyond your existing book of business by discovering new companies using these enrichment fields alongside other traditional firmographic data points. This functionality is built from over 16M companies with wide coverage, ensuring comprehensive prospecting opportunities.

To access new companies:
Toggle on the "Show new Pocus enriched companies" toggle.

Note: Because they are new companies, there is no explicit ownership for them.

Building Person Lists

Access New Prospects Beyond Your CRM

Toggle on "Show new" on a person list for the companies you own to unlock access to profiles outside of your CRM and data warehouse. Leverage email and phone lookup columns and actions to seamlessly add new records to your CRM or engage through your SEP tool.

Enhanced Filtering at Scale

Quick filter on department, level and title just like with the prospecting tab, but now have the ability to work more scaled across your whole book, rather than one company at a time. This allows for more efficient prospecting across your entire territory.

Use Cases

Targeted persona outreach - Find all of the Sales Leaders in the NY area for an event we are having

Finding senior champions - Find level VP or C-Suite at companies where Champion is false

Access and Ownership

Note: With ownership toggled on you'll see the new prospects at the accounts you explicitly own inside of Pocus.

Access to 160M+ profiles for comprehensive prospect coverage.